The year 2024 is expected to bring significant challenges for big tech companies in terms of data protection. The sector's argument against regulation constraining innovation is being questioned due to the consequences of unfettered innovation on data and privacy protection. With numerous data-related legislations on the agenda, including the DSA and DMA, the landscape of permissive data acquisition and privacy trivialisation is changing. The EU has already announced its first formal DSA investigation against Twitter/X, indicating the upcoming challenges for big tech in 2024.
You think last year was big for data protection ? Brace yourself for 2024All of this will shape 2024 for big tech and most definitely not to its liking. The sector regularly argues, as it has for decades, that regulation constricts “innovation” – a conveniently non-specific term. Yet the time-amplified consequences of unfettered “innovation” have made adequate data and privacy protection so difficult.
In addition, many of today’s digital services were, and continue to be, built on presumptions of relatively unshackled data acquisition and privacy trivialisation. But that permissive, exploitative landscape is changing. Dozens of data-related pieces of legislation are on the agenda for 2024, with many coming from the EU. For a start, we’ve not even begun to see how the DSA or DMA will play out, as only the initial elements were commenced in 2023. The rubber hits the road in 2024, already signalled by the EU announcement of its first formal DSA investigation, against Twitter/X, in Decembe
2024 Data Protection Big Tech Regulation Innovation Data Acquisition Privacy DSA DMA EU
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