The 2 Johnnies, the drivetime duo on 2FM, know their listeners and the value of their brand. They deliver a relentless barrage of raucous observations and random references, attracting a specific audience.
Radio: 2FM ’s drivetime duo , who turn raucous rural references into ratings, know their listeners – and the value of their brand
Subtle wit and understated delivery might be in short supply when the 2 Johnnies are behind the mic, but to quibble about this is akin to complaining that Morning Ireland could lighten up a bit. Two years after the podcasting pair first arrived at 2FM, their blueprint remains the same, but what’s different is their status at the station.
As these turns of phrase emphasise, the duo remain defiantly rooted in their small-town milieu. Tuesday’s edition of the daily Parish Quiz features a contestant from the Co Tipperary village of Mullinahone, not far from the 2 Johnnies’ base in Cahir, resulting in a swap of local GAA intel.
2FM Drivetime Duo Raucous Rural References Ratings Brand Comedy Observations Random References Specific Audience
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