A firm that offers cheaper electricity to people living near wind farms and ensures affordable green energy

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A firm that offers cheaper electricity to people living near wind farms and ensures affordable green energy
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UK climate tech has boomed despite Rishi Sunak’s decision to weaken net zero policies

Anyone in marketing who looked at how countries handled the launch of renewable energy would be appalled.

Listening to Jackson speak, I thought how refreshing it was to hear a green energy leader touting the potential of renewables for ordinary bill payers. And Jackson is not just any green energy leader. There is a crucial point about this: Jackson may have joined Greenpeace in his teens but at heart he is a tech person. He left school at 16 to write computer games. Octopus’s hidden success is Kraken, a software platform for utilities that is a backbone of its operations and which it licenses to other energy companies.

The place opened less than a year ago and is already at bursting point, with 115 groups working on everything from “smart air bricks” that cut energy use to cleaner tyres for electric cars. In a country like the UK, the first big economy to put a net zero emissions target into law, you might think this climate tech story would be better known

That’s a shame in a country with a history of bipartisan support for climate action, especially when the US and EU are ramping up green industrial policies.

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