The measure is in response to a growing lack of trust in social media marketing ads
The agency in charge of regulating Ireland’s advertising industry will start using artificial intelligence to check if online influencers are marketing products honestly, amid rising concern over fake ads on social media.
The Advertising Standards Authority for Ireland , which is an industry-funded group designed to self-regulate the industry, this morning said it was planning to increase its oversight of social media marketing amid a growing lack of trust in influencer ads among the ...
Ireland Latest News, Ireland Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
ASAI: Influencers to be monitored by AI around advertisingNew research revealed 63% of consumers are concerned by inauthenticity of social media influencers
Read more »
Sure Valley confirms first close of €50m tech fund for Irish start-upsCompany has secured an initial €30m from backers that include Enterprise Ireland
Read more »
Sure Valley confirms first close of €50m tech fund for Irish start-upsSure Valley Ventures announced the first close of a planned €50m new fund to back Irish tech start-ups
Read more »
Irish rugby’s version of an arranged marriage; Manchester United’s tragedy in waitingThe Morning Sports Briefing: keep ahead of the game as Mary Hannigan brings you all the main sports news
Read more »
Why Paul Mescal speaking Irish shows teaching it is 'a failed experiment'The Oscar-nominated actor spoke as Gaeilge in London at the BAFTAs earlier this month
Read more »
Irish teachers abroad: ‘Once you go it’s very hard to come back’Some 3,000 teachers - at primary and post-primary level - are on career break this academic year
Read more »