'It's something that feels natural when song-writing' Canadian popstar Alexander Stewart on why he doesn't include pronouns in his songs
The 23-year-old has been writing teary anthems since he was 16, and it's proved a success: he now has over 3.3 million followers on the app.
Why? He tells BBC Newsbeat it's crucial for all his fans to feel included when they listen to his music. Aware that most of his listeners are in their teens and twenties, Alexander doesn't want his music to isolate anyone who's still working out who they are.Relatability is a big thing for Alexander - it's partly why he sings so much about heartbreak, because it's a topic most have experienced.
"I've never reached out to them to explain my songs are about them, because I'm pretty sure it's obvious."Alexander's already had chart success in Canada, but he's now gaining fans around the world.But even though he has a huge number of followers on the site, he doesn't want the app - where songs often "blow up" - to influence his music.
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