From Ninja, to Philips and Apple to Shark, big brands have slashed the prices of their most popular items
If you're not a Prime member, there's still time to become one and access exclusive deals from the online retailer.
As the name suggests, Amazon Prime Day is aimed at those who are subscribers of the higher membership. If you want to get your hands on some of the bargains offered across all Amazon categories that launch in a few hours, signing up for Prime can be done in minutes. A Prime membership is £8.99 per month, or £95 per year, so once you sign up you will be given a free 30 day trial and only charged after this period.
Once you sign up and search for some of your favourite products, the website will be able notify you of deals tailored to your tastes. Shoppers can subscribe to the service on a mobile or computer device and instructions differ slightly for each one.
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