SoFi, a student loan refinancing company, spent $625 million for the naming rights of the LA Rams football stadium while 45 million Americans are drowning in $1.8 trillion in student debt.
Of the many commercials and advertisements displayed during Super Bowl LVI on Sunday, perhaps the most prominent was for the personal finance company with naming rights to SoFi Stadium, the game’s multibillion-dollar venue in Inglewood, California.
SoFi offers a range of financial products and services, but what drew the most attention — and ire — during Sunday’s game was the company’s role in the lucrative student loan refinancing business, which is set to receive a major boost if President Joe Biden allows the federal student debt repayment“How does it happen that SoFi, a student loan refinancing company, could spend $625 million to put its name on the LA Rams football stadium when 45 million Americans are drowning in $1.