Peloton may want to hire a Hollywood type to vet its products being used in the movies ... because it allowed 'And Just Like That...' to kill off one of its characters on the bike and Peloton's stock went into freefall.
Now here's the crazy part ... Peloton says it not only allowed its bike to be used on the show, but it also allowed one of its instructors ---- to play an instructor. In other words, it all looked authentic. Yet the company claims it had no clue about the plotline.
A spokesperson said,"HBO procured the Peloton Bike on their own. Peloton was aware that a bike would be used in the episode and that Jess King would be portraying a fictional Peloton instructor."
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