The five new products are launching on Feb. 14 and at Ulta in April.
Blind Barber launched its first hair care and skin care products, a pomade, wax, shave cream, daily face wash and moisturizer 10 years ago at retailers such as Barneys, Mr Porter, Selfridges and United Arrows and also offer a hair wax and shave cream. Today, the brand’s products are available in 300 physical stores and 2,000 Ulta stores; the new skin care products will launch at Ulta in April.“We’ve been in business 13 years in total. It’s been incredible,” Laub said.
Their time spent on lockdown made them rethink their business as well and what they could do differently and changing the packaging is one of their initiatives. They also work with social impact commerce platform ShoppingGives to allow shoppers to donate money with every purchase. They began donating 2 percent of every purchase to charity and increased to 30 percent. To date, Blind Barber has donated more than $20,000 to charities of customers’ choosing.
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