A blockbuster story in The Washington Post says that a politically connected consulting firm was hired by Facebook to make TikTok look bad to the public.
reported last week that a third-party consulting firm was paid by Meta to run a campaign in the U.S. designed to turn the public against Facebook. To achieve that goal, the consulting firm used op-eds and letters to the editor in major publications to spread stories about negative trends that were claimed to have started on TikTok but were actually started on Facebook.
The letters and op-eds sent to newspapers would call on local politicians and political reporters to damage Facebook's largest competitor and the most downloaded app in the world last year with 656 million installs worldwide. Four of the ten most downloaded apps globally in 2021 were owned by Facebook which explains why Facebook is desperate to put the hurt on TikTok.
while seeking to get TikTok into the hands of a U.S. company. Eventually, nothing was accomplished as the White House appeared to lose interest in TikTok. For those unfamiliar with TikTok, it is a short-form vertical video app that records and streams clips ranging in length from 15 seconds to 10 minutes. Content includes jokes, pranks, lip syncs, musical performances, dancing, and even iPhone tips.Get the most important news, reviews and deals in mobile tech delivered straight to your inbox
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