Box Office: Disney’s ‘Encanto’ Disappoints With Mere $40 Million Debut

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Box Office: Disney’s ‘Encanto’ Disappoints With Mere $40 Million Debut
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'Encanto' had “Wednesday to five-day weekend” legs on par with 'Moana' and 'Coco,' with grosses half as large as Disney's last two non-sequel Thanksgiving releases.

MEET BRUNO — “Encanto” tells the tale of an extraordinary family blessed with magical gifts from super strength to the power to heal. Voiced by John Leguizamo, Bruno has been estranged from the Madrigal family for as long as Mirabel can remember. Gifted with the ability to see the future, Bruno’s honest, but often doomsaying predictions proved problematic for Abuela and the rest of the family, so he disappeared, becoming the uncle no one talks about —unless, of course, they do. Opening in the U.

Those who read along with the bouncing ball of day-to-day Thanksgiving weekend updates know that I spent a lot of time noting the ups and downs, in terms of daily holds, of previous Disney Thanksgiving releases as well as the last two DreamWorks toons to release over this key family-friendly weekend. Alas, now that the full five-days are in sight, Occam's Razor has applied.which means it had a gross essentially half as large as the last two non-sequel Disney Thanksgiving releases.

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