A poll of 2,000 adults found the average person settles down in front of the box for 99 minutes a day - which adds up to more than four years over the typical adulthood
The average Brit spends 99 minutes a day glued to the telly, which equates to over four years in an average adult lifetime, according to a survey of 2,000 adults.
The research was commissioned by U, UKTV's new free streaming service launching on 16th July. To celebrate the launch, they've partnered with a food scientist to create a 'TV Dinners for U' restaurant, offering meals scientifically paired with a curated list of TV shows. The pop-up will open in London on Wednesday, July 17th.
Comforting classics, such as EastEnders or The Bill, are enhanced by foods that feel familiar 'comfort foods', like lasagne, tiramisu and a glass of red wine.
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