BuzzFeed shares soared after CEO Jonah Peretti said the company would embrace the application programming interface from OpenAI
humans
to harness creativity in new ways with endless opportunities and applications for good,” he wrote. “In publishing, AI can benefit both content creators and audiences, inspiring new ideas and inviting audience members to co-create personalized content. When you see this work in action it is pretty amazing.”
During an all-hands meeting with staff, Peretti shared a preview of what the AI-powered quizzes would look like, with an example crafting a romantic comedy storyline for a user based on their responses to prompts and timed to Valentine’s Day.BuzzFeed will not be using OpenAI’s API to write news articles, a company spokesperson clarified to
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