Canary Wharf is pivoting to stay relevant in the work from home era. Via WIREDUK
’s two Canary Wharf shops since February 2020. Located at the heart of East London’s business district, the chain pivoted to deliveries to make ends meet during the lockdowns. In the summer of last year, only a scant client base of city workers and tourists were getting their gelato fix at the stores.
“After the pandemic, we weren’t sure if footfall would pick up again, but we can’t believe how busy it is—we think it’s to do with the proximity to the tube station, especially with the new Elizabeth Line,” she says. Sales at Badiani’s have doubled since the start of the summer season, with office workers and residents in particular visiting its Wood Wharf site., midweek passengers arriving at London’s Canary Wharf have almost doubled in the past year.
What business leaders and landlords feared has come to pass. Even as easing restrictions have enabled workers to return to the office, they haven’t come back. While CEOs at large companies like Netflix, Goldman Sachs, Tesla, and UK retail group have all announced that full-time, in-person attendance will be compulsory, most companies are still on the fence and haven’t issued clear directives on attendance for workers., says that its London clients, which include ecommerce platform Made, Condé Nast , financial research company Third Bridge, and law firm Herbert Smith Freehills, show workspaces are still only at around 20 to 35 percent capacity.
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