EXCLUSIVE: European film giant Pathé, which owns more than 1,000 cinema screens across the continent, will always be a theatrical-first business. That doesn’t mean it can’t also move with the times…
“In coming months” says Safaee, we should get to hear about another Pathé collaboration with French comedy icon Dany Boon after their recent tie up on Netflix release . Pathé has a long history with Boon but the project marked the company’s first tie-up with Netflix. Pathé oversaw development and production and Netflix fully financed and has retained all rights.
He expands: “It was a very good experience working with Netflix. We’re thinking of IP, books and ideas we can develop with streamers. After the experience onalso represented a first. The film was sold to AppleTV+ in a record-breaking $25M deal at last year’s Sundance. The pact was controversial because existing theatrical distributor deals had to be reworked. Buy-backs have become a hard new reality in a streamer-led world.
“I’m sure people from outside France look at the media chronology here and think we’re crazy but there’s also some logic given how much traditional TV networks here contribute to the whole film ecosystem,” posits Safaee.
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