David Beckham is entering the metaverse in a big-money deal — and is going to release his own NFT collection 🔥 Is this one of the biggest celebrity endorsements for crypto we've ever seen? ⚽️
The multimillionaire, who has more than 138 million followers, is joining DigitalBits as he takes advantage of a "major opportunity to create new experiences for my fans online."David Beckham has announced he is becoming a global brand ambassador for the DigitalBits blockchain — and plans to jump into the world of NFTs and the metaverse.
From a business perspective, this is one of the biggest celebrity endorsements that a project has secured. As DigitalBits notes, he has more than 138 million followers online — and with annual impressions of 9 billion across social networks, Beckham "has the highest engagement of any international account."
DigitalBits has already entered into a number of other partnerships with the likes of AS Roma and Inter Milan.DigitalBits announced the news by posting a video that stars Beckham dramatically kicking a virtual globe that resembles a football — which then transforms into a portal for the metaverse. Meanwhile, a narrator says:
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