Quishiu Yinyue will be available only in China, with no plans to offer it in other markets.
had 40 million monthly active users in Nov. 2021. But Qishui Yinyue is available only in China “and there are no plans to offer it in any other markets,” the spokesperson toldChina was the 10th-largest recorded music market in the world in 2021, according to IFPI. Its two largest music streaming companies, Tencent Music Entertainment and Cloud Village, have a large lead over any newcomer. As of Dec. 31, 2021, TME and Cloud Village have 76.2 million and 28.
For the time being, Qishui Yinyue is more concerned with acquiring users than generating revenue; premium features are currently available to anyone using the app. “Monetization is not a priority at this time,” according to the spokesperson, who declined to disclose pricing. Some reports said Qishui Yinyue has 10 million tracks; the company spokesperson did not disclose the catalog size toDouyin demonstrated good timing in launching Qishui Yinyue now.
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