Eden Beauty Group founder Susan Fox on finding her feet in the beauty business

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Eden Beauty Group founder Susan Fox on finding her feet in the beauty business
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After noticing that there was a need for a beauty salon in Wicklow, she opened up shop in 2001 with one beauty therapist part-time - which expanded to eight full-time therapists after just two years

Susan Fox is the owner of Eden Beauty Group, and the beauty expert has over 30 years of experience in the beauty business.

Read more: Bye bye to tired eyes - Beauty expert Susan Fox shares her remedies to bags, circles, puffiness and wrinkles Something that has kept her clients coming back is her commitment to innovation. She noted that many salons had the same products and stocked the same brands, and went out of her way to introduce new international brands to her customers which were new to Ireland.

"We started doing skin peels over 15 years ago long before they gained the popularity they have today. In the last two years we were the first clinic in Ireland to introduce the Zioni, Rejuvalift and Symmed RF treatments to Ireland.

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