Embracer says it needs to be “exploiting Lord of the Rings in a very significant fashion and turning that into one of the biggest gaming franchises in the world”
On Tuesday, the publisherthat will see some game studios closed and some projects cancelled.
CEO Lars Wingefors said the company plans to increase its focus on internal IP, a subject which newly appointed interim chief operating officer Matthew Karch discussed during a press conference. “I have a high degree of confidence that this entire process is going to easily translate into better product selection that’s more profitable and that gives us a greater opportunity for growth in the future, and that helps to leverage the IP that we own within our organisation,” said former“I mean, we own Lord of the Rings, and we know we need to be exploiting Lord of the Rings in a very significant fashion and turning that into one of the biggest gaming franchises in the world, and that’s...
“And so that’s a much better use of resources than some of the other projects that some of our teams have been working on. So, working together we have those opportunities and we’re super excited to see that put to work relatively quickly.”In February, it announced that it had stuck an agreement with New Line Cinema andFurther reading
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