British Formula One driver Lewis Hamilton has backed rapid grocery delivery start-up Zapp as part of a larger $200 million investment in the company.
The London-based firm said Friday it raised the fresh cash in a Series B funding round led by venture capital firms Lightspeed Venture Partners, 468 Capital and BroadLight Capital. Existing investors Atomico, Burda and Vorwerk Ventures also took part.The involvement from Hamilton marks a rare start-up investment from the F1 racing star. The Mercedes team driver has won seven World Drivers' Championship titles, holding a joint record with retired German driver Michael Schumacher.
Founded in 2020, Zapp's service lets people buy snacks, drinks and essential items from so-called "dark stores," small warehouses built with the sole purpose of preparing online delivery orders. The app promises delivery times of as little as 20 minutes.Zapp is one of many upstart retailers in Europe competing for shoppers' wallets with the promise of superfast delivery.
Zapp claims it's different to competitors as its app offers a digital alternative to the convenience store, rather than an online version of a supermarket like
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