Did you start reading more during the pandemic?
Bloomsbury says the Covid boom in reading is continuing, as the Harry Potter publisher reported bumper sales.
"The surge in reading, which seemed to be one of the only rays of light in the darkest days of the pandemic is perhaps now being revealed as permanent," said chief executive Nigel Newton. Bloomsbury reported pre-tax profits of £22.2m in the 12 months to 28 February, up 28% from the previous year."The question on all of our minds was: would the pandemic surge in reading continue? We now know the answer: reading has become a reacquired habit and continues to thrive," Mr Newton said.
Bloomsbury also said sales of Harry Potter books had increased by 5%, as the 25th anniversary of the series approaches. It added that Harry Potter and the Philosopher's Stone was the sixth bestselling children's book of the year, according to UK Nielsen Bookscan, which reports book-buying trends.
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