EXCLUSIVE: HBO content, including tentpoles such as House of The Dragon and Succession, is on the verge of moving from Indian platform Disney+ Hotstar, where it has been streaming since 2016, accor…
The move seems to be in line with Disney CEO Bob Iger’s announcement of a restructuring and cost-cutting at the company. While HBO content, in particular, helped Disney+ Hotstar build its subscriber base when it first launched a pay tier, English-language content is still considered a niche market in India.
At the same time, the Disney-owned platform is under pressure to reverse its subscriptions decline with more mass market content. Although it remains India’s biggest streamer, Disney+ Hotstar’s subscription base dropped by 6% to 57.5 million during the quarter ended December 31, 2022. The decline is partly attributed to the loss of the Indian Premier League cricket tournament, which was bagged by Viacom18 last year in a $2.6BN deal.
Channels currently available on Prime Video in India include HBO Max sister channel Discovery+, AMC+, Lionsgate Play, Mubi and Indian streaming services ErosNow and Hoichoi. announced in July 2022, to stream a slate of HBO Max originals in India. HBO shows already streaming on Prime Video India include
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