How Birkenstock’s Arizonas Went From Being Sold Exclusively In Health-Food Stores To A Fashion Editor Staple

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How Birkenstock’s Arizonas Went From Being Sold Exclusively In Health-Food Stores To A Fashion Editor Staple
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  • 📰 BritishVogue
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The Arizona even made a recent cameo in the trailer for ‘Barbie’.

in which lead Margot Robbie is given a choice between a sparkling stiletto pump – “you can go back to your regular life” – and a brown Arizona – “or you can know the truth about the universe”. At first, she selects the former, but fellow Barbie Kate McKinnon pleads, “you have to want to know”, grasping the latter, and the clip cuts to Robbie singing in a car.

, a watershed moment for the industry. A 29-year-old Jacobs subsequently got fired, but the Arizona live on.

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