Wisconsin AD Chris McIntosh didn't wait around. He rocked a stable program by firing Paul Chryst and hiring Luke Fickell. Fickell has instilled accountability, intensity, energy and unparalleled excitement into Badgers football, writes jessetemple.
MADISON, Wis. — Chris McIntosh sat in his office overlooking Camp Randall Stadium on an unseasonably warm April morning and flashed the easygoing smile of a man filled with optimism. Six months earlier, the field directly behind Wisconsin’s athletics director had been the site of a low moment — an uninspiringAdvertisement
In the end, McIntosh secured one of the best head coaching hires of the year, landing Luke Fickell from Cincinnati in late November. McIntosh chose the 49-year-old Fickell, who spent 15 years coaching in the Big Ten at Ohio State and went 57-18 at Cincinnati with a College Football Playoff appearance, over 40-year-old interim coach and beloved Wisconsinite Jim Leonhard.
Fickell and his coaching staff are less than three months away from the Sept. 2 season opener against. That means the honeymoon phase remains ongoing before results on the field take precedence. But what Fickell has instilled in a short time is a high level of accountability, intensity and energy that has created a level of unparalleled excitement.
Players say they first noticed Fickell’s intensity during team meetings, when he turned what once were routine gatherings into rapid-fire question-and-answer sessions, calling on players at random to produce a response. said. “To me, more than anything else, that iso cam kind of sets the culture of the program. It lets guys truly see what the expectation is.”
“The excitement around our program right now is off the charts,” McIntosh said. “It’s been incredible. I credit Luke and his staff and this team with everything they’ve done in creating a lot of buy-in from the inside-out. I think it’s pretty powerful right now.”
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