ICYMI: Inside IreneDAO’s plan to help shape the web3 creator economy
Before IreneDAO went viral last year, Irene Zhao only had a few hundred followers on Instagram. Today, the influencer from Singapore has nearly half a million followers on the social platform.
In this episode of The Scoop, Irene Zhao and Ben Tang share why IreneDAO is a proof-of-concept for their web3 startup named So-Col or 'Social Collectables', and how web3 could empower both content creators and fan communities alike.
Zhao and Tang believe 'fan club DAOs' will allow fans to organize themselves in a way not currently possible outside of web3. Zhao and Tang believe the problem with the current ownership economy in web2 is twofold: fans have a hard time organizing themselves and creators often rely on advertisements to monetize their content.“If you look at monetization, there’s not a lot of ways to monetize apart from like selling out, doing a lot of advertisements, or doing like an OnlyFans, or things that people might not really be very keen to kind of do.
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