Your friendly neighborhood Spider-Man is swinging into Kith.
Ahead of the collection release, Kith on July 11 will release its limited-edition comic book at Kith stores and again on July 15 with the full collection exclusively at Kith flagships in Miami, Los Angeles, Hawaii, Paris, Tokyo, Aspen, and New York and shops-in-shop at Selfridges, Bergdorf Goodman and Hirshleifers, and will be a gift with purchase with any adult apparel in store and online.
The retailer has an ongoing relationship with Disney, having teamed with the company on collections featuring Mickey Mouse for the 90th anniversary. This collaboration taps into Fieg’s affinity for the Spider-Man character that also kicked off his collecting. The partners turned to archival imagery and past comics for the collection. Most apparel bears the Kith logo with illustrations of Spider-Man, comic panels of the hero swinging through New York City and facing off against villains Dr. Octopus and Mysterio, and the Spider-Man logos over the years, among other styles.
The comic and collection will be available in the pop-up that is designed like a local grocery store with a hidden door that leads into the space with the collection. But also Miles Morales, a newer character created to carry the Spider-Man mantle, grew in popularity with the critically acclaimed animated film “Spider-Man: Into the Spider-Verse” that will be receiving two sequels in 2023 and 2024, as well as a spin-off film.
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