Latte levy: ‘Now, you’d be ashamed to be seen with a disposable cup’

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Latte levy: ‘Now, you’d be ashamed to be seen with a disposable cup’
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The Killarney Coffee Cup Project has so far prevented more than one million single-use coffee cups from reaching landfill or littering the town

aims to deter Irish consumers from dumping half a million of them a day. First mooted by the Government in 2021, there’s no sign of it yet. The people of Killarney haven’t waited to do the right thing.. If you want a takeaway coffee there, you must bring your own cup, or pay a €2 deposit for a reusable cup that is returned when the cup is given back.

“When you explain to a tourist why Killarney doesn’t use single-use coffee cups any more, they are always blown away,” says Treacy. “It’s always the same feedback: ‘I wish my town could do the same.’”“We are hoping that if you are a coffee drinker, the coffee cup now comes with you in the morning – ‘phone, keys, wallet, coffee cup’,” he says.

Coffee in a takeaway cup just isn’t a thing in other places. Walk down the street in many parts of the Continent and you’ll be hard pushed to find someone so time-poor they can’t drink their coffee sitting down. Only one per cent of cups marked as ‘recyclable’ end up being completely recycled, according to the Killarney Coffee Cup Project.

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