He is the richest person on the planet, and the focus of a quasi-messianic cult, whose adherents believe that he will save humanity by building a self-sustaining civilisation on Mars. But he will die, on Earth, as he was born: a forum moderator
As a writer with an interest in observing the lurid symptoms of terminal-stage capitalism, I feel strangely grateful for the omnipresence ofin our culture. It seems to me that we can learn a lot about our world and its various afflictions by simply observing its richest living person. Look at this man, who has more money than anyone else on the planet, and who is therefore, by the crudest of material metrics, the most successful person alive.
What strikes me about these images is the extent to which they illustrate the perverse nature of Musk’s public persona, as the world’s richest man. With his massively lucrative government contracts, his political influence, his ownership and control of, Musk is nothing if not a symbol of plutocracy. But the whole idea of plutocracy is that it’s the politicians who are supposed to be the obsequious lackeys of the billionaires, not the other way around.
To be clear, I don’t think Musk is stupid, at least not in the normal sense; he obviously has a prodigious talent for making money, and that takes a particular kind of cleverness. He’s managed, too, to convince an awful lot of people that he will save humanity from extinction by building autonomous human settlements on Mars.
In the couple of years since Musk took over Twitter, we have come to see much more clearly what kind of person he is – not just politically, but. This is not the kind of man who changes the course of human destiny. The other day, he posted an announcement about an adjustment to a new function allowing the use of bold font in posts, removing it from users’ main timeline. “You will have to click on post details to see anything in bold,” he announced. “My eyes are bleeding.
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