Meta looks to target Twitter with a rival app called Threads

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Meta looks to target Twitter with a rival app called Threads
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LONDON — Meta is poised to unveil a new app that appears to mimic Twitter — a direct challenge to the social media platform owned by Elon Musk. A listing for the app, called Threads, appeared on Apple’s App S... CDNDigital

The announcement of the social media app ‘Threads’ is displayed in Apple’s US App Store seen on the screen of a smartphone in Berlin, Germany, Tuesday, July 4, 2023. Meta is poised to launch a new app that appears to mimic Twitter in a direct challenge to the social media platform owned by billionaire Elon Musk. A listing for the app, called Threads, appeared on Apple’s App Store, indicating it would debut as early as Thursday.

Musk replied “yeah” to a tweet from Twitter co-founder Jack Dorsey saying, “All your Threads are belong to us,” along with a screenshot from the App Store’s privacy section showing what personal information might be collected by the new Meta app.Threads could be the latest headache for Musk, who acquired Twitter last year for $44 billion and has been making changes that have unnerved advertisers and turned off users, including new daily limits on the number of tweets people can view.

Allowing Instagram users to port their profile to Threads could give the new app more traction with potential users by providing a ready-made set of accounts for them to follow, said Navarra, former director of social media at tech news site The Next Web and digital communications adviser for the British government.Twitter has rolled out a series of unpopular changes in recent days, including a requirement for users to be verified to use the online dashboard TweetDeck.

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