The settlement was obtained in the DOJ's first lawsuit challenging algorithmic discrimination.
challenging algorithmic discrimination under the Fair Housing Act. It will subject Meta's housing ads system to court oversight.The Justice Department said Meta's housing advertising system discriminated against users on the basis of race, color, religion, sex, disability, familial status and national origin.
The DOJ said it will review whether the new system addresses the issues, and warns it will litigate if it is not adequate.Because of this ground-breaking lawsuit, Meta will — for the first time — change its ad delivery system to address algorithmic discrimination," U.S. Attorney Damian Williams for the Southern District of New York said in a statement.
At the time, Facebook said it would take steps to prevent advertisers from engaging in discriminatory ad targeting by ensuring advertisers understood the policies, setting up an archive for housing ads and continuing to educate advertisers., Roy Austin Jr, Meta vice president of civil rights and deputy general counsel, wrote the company will stop using the Special Ad Audience tool for employment and credit ads, in addition to housing ads.
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