NASCAR to Ring in the New Year with 2023 Rose Parade Float

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NASCAR to Ring in the New Year with 2023 Rose Parade Float
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NASCAR plans to kick off its 75th season with a slow-speed showstopper in Pasadena in January.

. It begs the question, what would The Intimidator think about the No. 3 Chevy and its float built out of tens of thousands of flowers, assorted leaves, nuts, spices and black seaweed?The float is projected to be 25 feet high and 55 feet long and feature a backdrop of the entrance of the LA Coliseum. According to NASCAR, the cars, track, ribbons and checkered flags will be created from red cranberry seed, black seaweed, rice, orange lentils, poppy seeds, blue statice and ground green split pea.

And, because we had to ask, the floats at the Rose Parade travel the 5.5-mile route at all of 2.5 mph. “We’re beyond thrilled to be participating in such an incredible spectacle as the Rose Parade,” said NASCAR vice president of Marketing Services Patrick Rogers in a press release. “There’s truly no better way to enter NASCAR’s 75th year than by celebrating at an event that brings people together through immense creativity and color. With a theme that so closely resembles the growth of our sport and organization, I can’t wait to see our float come to life in the new year.

Artistic Entertainment Services, an official float builder and partner of the Tournament of Roses, will construct the float.Rendering of the NASCAR float for the 2023 Rose Parade.Mike Pryson covered auto racing for the Jackson Citizen Patriot and MLive Media Group from 1991 until joining Autoweek in 2011.

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