NCAA Women's Tournament TV rights could have different look

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NCAA Women's Tournament TV rights could have different look
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Television rights for the NCAA women's basketball tournament are now sold as part of a package with 28 other title events. NCAA President Mark Emmert says all options are on the table when the bidding process begins again.

NCAA President Mark Emmert said last week before the Final Four that all options are on the table.

The next step could be for the title game to air on ABC, which, like ESPN, is owned by Disney. Rebecca Lobo, a former UConn star and longtime analyst on ESPN, said it is more of a question of when rather than if. Having the first two weekends go Friday through Monday, instead of Saturday through Tuesday as had been the case in previous years also helped with increased attendance and ratings. While Connecticut coach Geno Auriemma was not happy about playing a regional final on a Monday before playing in the Final Four four nights later, it could have been worse if the last two regional finals were on a Tuesday.

CBS and Turner’s original contract with the NCAA was for 14 years at $10.8 billion . They signed an extension in 2016 and the per year average will jump to $1.1 billion beginning in 2025.

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