Netflix's 'Surprise Me' feature has been discontinued
However, the help centre on Netflix's website confirms that"the Surprise Me feature was discontinued in January 2023". A spokesperson for the streamer toldUltimately, Netflix found that its subscribers tended to come to the platform with a specific movie, show or genre in mind to watch, thus undermining the point of the Surprise Me feature.
“We will continue to explore other ways to give members more options and ways to explore and discover content they want to watch,” the Netflix spokesperson said.Meanwhile, earlier this month, Netflix provided an update regarding its anti-password sharing rules and regulations for account holders.
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