Netflix is considering an ad-supported plan in an effort to cut prices and sustain their subscription base.
Netflix, the world’s largest streaming platform, seems to be having a major change of heart with regards to ads. For a long time the company was adamant in refusing to introduce ads, but the need for cheaper subscription options may force it to relent.
Direct competitors to Netflix have long profited from ad revenue, which has allowed them to sustain more competitive prices. Hulu for one offers an ad-supported option for just 6.99$ per month, in comparison to the 9.99$ per month asked from Netflix for its entry-level subscription plan.
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