A new and interactive trivia show is just the start.
confirms Netflix is willing to take a more expansive view of what a game can look like, and we’re going to see more of these interactive stories appearing on the service soon, Weil says.
“This is definitely more of like a fun experiment,” he says while adding that “we are going to do kind of more direct trivia stuff coming up.” Netflix wouldn’t share details about what these future interactive or trivia-based titles are going to look like — or how many we can expect to see even this year — but spokesperson Ebony Turner told me Netflix will have “something coming up soon that builds on top of this.”
The neat thing about this type of interactive content is that it creates a gaming-like experience right alongside Netflix’s other original titles. It also offers up a world of possibilities for keeping Netflix users engaged. After about 20 minutes of playing the game Tuesday, I was already ready to play it through again just a day later. That could help Netflix introduce people to its games who might otherwise overlook them.
“The animation looks incredible. The score is Chris Willis, who is an amazing composer. It’s a live orchestra. It’s a great piece of entertainment — whether or not it’s interactive,” Weil says. “So I think the idea is to get people interacting. Instead of just sitting back with a passive experience, maybe we’ll push more people into games. They’ll be aware that there’s more on Netflix than just TV and movies.”Subscribe to get the best Verge-approved tech deals of the week.
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