Penneys has launched its new customer website in Ireland after its successful launch in the UK last year - however while customers can use it to check stock in stores, they cannot buy online from the site
Penneys, which trades as Primark in the UK and other markets in Europe and the US, said the website was created to better connect the journey between searching online and shopping in store.
It features thousands of products from across Penneys' main ranges, as well as a new feature that allows customers to check stock availability and size in their local Penneys store.
Primark's new website will continue to be rolled out across its remaining 13 markets in the coming months.
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