Let's get in on the action, shall we?
For Charlotte, it was discovering one particular author, Sarah J. Maas, and her adult fantasy series,, that transformed the action in her book shelf and the action in her, well, you get it. Maas has written 16 books and the first, ACOTAR, is a loose re-telling ofthat sets up a love conflict between a female huntress and an immortal faerie. For anyone tempted to scoff, it’s a“This was my first TikTok-influenced purchase.
“As far as social media goes, this is the first time I’ve been exposed to women talking so openly about what turns them on, and making light of it. Seeing others joking about sex has helped me to think of sex in a more lighthearted, adventurous, fun way, and that has definitely boosted my self-esteem.” Charlotte has since recommended ACOTAR to every woman she knows and jokes that she is yet to find a disappointed customer.
It's not only romance sales that #SmutTok is influencing, though, but what’s written inside them. “Prioritisation of verbal and enthusiastic consent is a big trend, and can be the basis for whether or not a book is recommended,” says publisher, Byrne.
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