Plans for 75-inch advert screens throughout Shrewsbury town centre set to be rejected

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Plans for 75-inch advert screens throughout Shrewsbury town centre set to be rejected
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BT wants to install the LED screens in streets around Shrewsbury town centre.

The junction between Smithfield Road and Chester Street in Shrewsbury where BT wants to put one of its screens. Photo: Google

But they are expected to receive the thumbs down from Shropshire Council's northern planning committee due to not being in-keeping with the town's historic surroundings. The hubs would be nearly 3m high and 1.2m wide with LED screens on both sides. Businesses would pay BT to display advertising material and fund the hubs, which would provide ultrafast public and encrypted wi-fi, USB ports for charging, free phone calls and a direct 999 call button.

A Shropshire Council development management report said:"It is considered that the proposed hub due to its scale, design and digital display screen and having regard to the character of the area in which it will be located, would have an adverse visual impact on the character and appearance of the street scene, the setting of nearby listed buildings and this part of Shrewsbury town centre conservation area.

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