Prem hotels group to operate 92-bedroom hotel in Brussels via IrishTimesBiz
A computer generated image of the Voco Brussels City North Hotel, which Prem Group will operate on behalf of IHG in partnership with Living Tomorrow. Photograph: Prem GroupIrish-headquartered hotel operator Prem Group will manage a new, 92-bedroom hotel in Brussels on behalf of Intercontinental Hotels Group .
The hospitality group, established in 1996, announced on Tuesday that it will partner Living Tomorrow, an international research group, to manage the hotel under IHG’s Voco brand. The Voco Brussels City North hotel, which includes a conference centre and restaurant, is currently under construction and is expected to be completed in autumn 2023. It forms part of Living Tomorrow’s innovation campus in the Belgian capital and will incorporate new technologies including virtual and augmented reality to deliver personalised tours and “immerse the visitor” in the “state-of-the-art” complex, the company said in a statement.
Located to the north of the city, Prem Group said the hotel will feature a striking 50-metre tower with huge glass windows “providing panoramic views of the Brussels skyline”.
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