Let me be blunt, we live in a shallow, superficial, and appearance-fixated society.
Take a deep breath, we're going to talk about ‘pretty privilege’, AKA the term the internet has coined to describe the benefits associated with conforming to society's beauty ideals. It's conditional – think white, thin, cis-gendered, young, non-disabled figures.
Let me be blunt, we live in a shallow, superficial, and appearance-fixated society with a serious problem with its hierarchy of traits deemed the most important. IQ of 100? Indifferent. Caring, honest, brave? Meh. The physical embodiment of a barbie doll? Now we’re talking.. We need symmetrical faces, plump lips, big eyes, fluttering lashes, long luscious hair, and curves while having a stomach as flat as a surfboard.
These perks can often go unnoticed, whether it's the occasional free drinks, transport, entry into clubs, or even just a door being held open for them. But for those whose appearances don't align with what society deems as attractive, the lack of these ‘good mood deeds’ creates an obvious discrepancy.“I'm aware that I'm a pretty woman, but it's never something that I use to get me through the challenges or levels of my life.
"Pretty people hold the key to a door of opportunities, connections and choices which are shut, locked and barricaded from others."e has 250+ million views on TikTok, so it’s safe to say society is aware of the concept, but why is it never spoken about? You tell a pretty person they withhold beauty privilege, their response? Me? Oh no, certainly not.
Maybe it’s a case of modesty, maybe naivety, maybe fear of vanity. And who can blame them? We have been taught that confidence means narcissism; instead, we should be humble, deflect compliments and refrain from self-love and acceptance. In a society that places such an enormous emphasis on appearance, even the most ‘conventionally’ beautiful girls who tick all the boxes will have insecurities and are likely to be their own biggest critics.
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