Bad news: Algorithms can't predict romantic connections. Good(?) news: Doesn't that make love more magical and mysterious? ValentinesDay LoveFactually
The researchers studied 350 heterosexual college students — almost evenly split between males and females — who participated in one of 15 speed-dating events in 2005 or 2007. Participants filled out either 182-item or 112-item questionnaires about their personality traits and preferences in romantic partners. The students then completed about 12 speed dates. Afterward, participants rated their interest in and sexual attraction to each person they met.
Some qualities romance seekers said they wanted — such as extroversion and warmth — predicted individual speed daters’ greater attractiveness to others in general. But a statistical analysis of participants’ responses found that no traits or preferences, or combinations of traits and preferences, predicted how much one person especially desired another person after a speed date.
Joel’s team has not analyzed evidence from online matchmaking services to see if their questionnaires frequently pair people who generate romantic heat. “But our findings suggest that it’s quite difficult to predict initial romantic attraction using self-report measures before two people have met,” Joel says.
Biological anthropologist Helen Fisher, a senior researcher at Indiana University’s Kinsey Institute in Bloomington, agrees. “You’ve got to meet someone in person to trigger the brain circuitry for romantic love,” Fisher says. That comes as no surprise to operators of online dating sites, she adds. These sites typically don’t promise customers romantic connections, says Fisher, who is a consultant for online dating site Match.com and founded its affiliated website, Chemistry.com. The aim is to provide an array of potential dates with background and personality traits requested by a customer. The rest is up to those who decide to go on dates.
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