Love Pork’s social media efforts have reached an impressive five million people in the last three months, inspiring more consumers to cook with British pork.
To highlight pork’s versatility, we’ve introduced a range of delicious, affordable, and easy-to-make pork recipes, including Slow Cooker Pork and Beans, Char Siu Pork Bao Buns, Smashburger Tacos, and Pork Gyros.
Our updated Love Pork videos and graphics have enhanced visibility, and our new animated ‘Pork Swap’ posts have been particularly popular. These posts creatively substitute lean pork in place of chicken in traditional dishes, like Hunter’s Pork. Through our ‘Meet the Farmer’ series, we’ve highlighted some of Britain’s most dedicated pig farmers, offering consumers a deeper understanding of the care and commitment that goes into British farming and the origins of their food.
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