Pokémon bread has become scarcer than teeth of a combusken
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Samlip, a confectioner, launched more than ten varieties of cake, each packet sporting characters from Pokémon , an empire of games,shows and merchandise, with one of 151 different stickers inside. Kids queued to buy “Team Rocket’s chocolate rolls” and “Ghastly’s peeling bread”, because, in the words of Pokémon’s self-serving official slogan, “You gotta catch ’em all.”
This February Pokémon bread was back in shops after a 16-year hiatus. The cakes have since become scarcer than teeth of a. Production lines have been running round the clock, but Samlip can make enough only to supply each convenience store with two a day. Catching them is daunting—your correspondent gave up after 17 shops.
So aspiring Pokémon masters travel far and wide to stalk delivery vans and launch late-night “raids” on shops. Even
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