Spotify Adds Virtual Merch Tables for Music Artists in Pact With Shopify

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Spotify Adds Virtual Merch Tables for Music Artists in Pact With Shopify
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Perhaps it was inevitable that Spotify and Shopify — with their similar-sounding monikers — would eventually join forces. Spotify on Wednesday announced a new partnership with ecommerce…

Spotify on Wednesday announced a new partnership with ecommerce provider Shopify to let artists list merchandise directly on their profiles on the audio-streaming giant’s platform.

To set up their virtual merch tables, Spotify artists must have a Shopify account. Shopify’s pricing plans range from $29/month for a basic ecommerce package up to $299/month for an “advanced” tier that includes enhanced reporting. Shopify is offering a 90-day free trial to all Spotify artists signing up for the first time.

To list merch on Spotify with Shopify, in the Spotify for Artists dashboard on desktop, go to the “Profile” tab, and click “Merch” to get started. There you’ll be able to choose the three items from your Shopify store that you want to display on your artist profile.

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