The Atari brand celebrates its 50th anniversary today.
Although the current company that owns the Atari brand name has only done so since 2001, the original Atari Inc was founded on June 27, 1972 by Nolan Bushnell and Ted Dabney.
Such was the VCS’s success that the market became saturated with games, many of which were poor quality. This, combined with some major Atari-published disasters like ET and Pac-Man, meant the VCS was mainly responsible for the North American video game ‘crash’ of 1983. The Atari brand has been acquired numerous times over the years. Since its inception in 1972, different elements of Atari’s home computer, console and arcade divisions, as well as its IP, have been owned by a variety of companies.
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