I’ve been writing about video games, television and movies for Forbes for over 10 years, and you may have seen my reviews on Rotten Tomatoes and Metacritic. I cover all manner of console and PC games, but if it’s about looting or shooting, I’m definitely there. If I’m watching something, it’s usually science fiction, horror or superheroic. I’m also a regular on IGN’s Fireteam Chat podcast and have published five sci-fi novels.
That’s it. And it got me thinking.
The main problem with NFTs outside of things like environment concerns relating to the blockchain is the idea that they’re trying to solve a problem that either doesn’t exist, or already has easier solutions in place. Ubisoft’s idea about reselling endgame items is something that can already be done using an in-game auction house, which many games have.
As such, I imagine it is a very, very low priority, if not something publishers want to avoid entirely, to allow players to fully own a unique digital copy of a game, either through the blockchain or otherwise. An in-game, microtransaction market where players can buy and sell digital items that Ubisoft or whoever takes a cut of is one thing.
I am not really using this as a pitch to turn games into NFTs so resale can happen , but mainly to show that this interest in NFTs isabout creating a market these companies fully control, despite promises of “decentralization” and benefits to players via resale. It is entirely about their own interests, and if the tech evolves in a way that doesserve their interests, ie. ownership of digital game copies, you can bet they will flee from that as fast as possible.
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