When celebrities like Tom Brady and Stephen Curry inked deals with FTX, the industry was thriving. Now their names are tied to a cryptocurrency exchange scrambling to save itself.
that the NBA star would receive an equity stake in the company in exchange for becoming an ambassador. FTX said this was Mr. Curry’s first investment in the cryptocurrency space.earlier this year. In the commercial, he said he didn’t need to be an expert to safely buy, trade and sell crypto on FTX’s app.
He was listed on FTX’s website Thursday morning as a brand ambassador. Representatives for Mr. Curry didn’t immediately return a request for comment Thursday.Bob Self/Associated Press The NFL’s No. 1 draft pick last year signed a multi-year sponsorship deal with FTX in April 2021, according to FTX. He was set to receive part of his signing bonus in cryptocurrency.when it announced the partnership.
A representative for Mr. Lawrence, a Jacksonville Jaguars quarterback, didn’t immediately return a request for comment Thursday.FTX said last year that it had entered into a long-term partnership with the star pitcher.
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