New VIP+ Analysis: If all goes well, the 2021-22 season will be as normal as the NBA can get, but Silver knows he can’t get comfortable yet.
last year), the next deal will be most welcome; among the U.S. pro leagues, only the NFL is more valuable. But the NBA is decidedly not more popular than ever by any means. To the contrary, regular-season ratings in 2020-21 were down 25% compared with the last uninterrupted season in 2018-19.
What's also driving up the value of NBA TV rights is the possibility that the league can shop those rights to other bidders, namely the tech giants like Amazon and Facebook, which have already demonstrated a willingness to pay up for the right package. That said, at this point there's little indication ESPN and Turner face any such threat, but that's almost beside the point.
For some time now, the TV industry has been anticipating a moment not unlike what occurred in 1993, when Rupert Murdoch made a stunning successful bid to grab NFL rights for his Fox broadcasting network. That masterstroke singlehandedly upended the sports world and put Fox on the map in one fell swoop like nothing else could.
A survey VIP+ commissioned found that NBA fans 18-34 are less focused on the live-game experience than older cohorts and are much more engaged with all sorts of interactive applications that surround sports, including fantasy sports and gambling.
Ireland Latest News, Ireland Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Succession season three Insider: breaking down new opening credits, Kendall Roy 3.0 and MOREChaos reigns in Succession season three episode one, join us as we break down the new episode
Read more »
Italy reports 24 new coronavirus deaths, 2,437 new casesItaly reported 24 coronavirus-related deaths on Sunday, up from 14the previous day, the health ministry said, while the daily tally of new infections fell to 2,437 from 2,983.
Read more »
How To Transform Your New Hire Onboarding For The New World Of WorkThe Great Resignation will spark the Great Hiring. To engage this new crop of professionals, build onboarding programs that and inspiring, human and connective.
Read more »
Timeline of NBA from its start as the BAA through 1950sJune 6, 1946: Boston Garden owner Walter Brown, looking for more events at his arena, helps found the Basketball Association of America in New York City. Nov. 1, 1946: The game now counted as the NBA’s first official game is played at Maple Leaf Gardens in Toronto. The New York Knickerbockers beat the Huskies 68-66.
Read more »
NBA star opens up about mom's COVID-19 death: 'That day changed me'Karl-Anthony Towns, a player on the Minnesota Timberwolves, spoke candidly about the loss of his mother and several other relatives to COVID-19.
Read more »