Entrepreneurs who started internet firms in lockdown are making the transition to bricks and mortar.
Keith Tiplady has gone from motorcycle product designer to chocolate shop owner - taking his family with him for the rideThe Covid-19 pandemic and lockdowns that followed led many High Street shops to close and lie vacant. But a new breed of first-time entrepreneur, which also emerged during the pandemic, is now filling some of those empty units - even if rising costs are posing a challenge.
The shop is his dream family business, with relatives helping out. One year on, the physical shop brings in more revenue than its online counterpart. "People come from outside of Ashby just to shop," says Mr Tiplady. "They like the fact they can browse multiple places."Marty Duggan now has his own retail space and a place for customers to find him
He had previously worked in restaurant catering. When he was put on furlough, this gave him time to give his sourdough pizza side hustle, called Pi Guy, a push. "The market is definitely jittery at the minute due to rising costs," he adds, "and we probably have noticed a slight dip in customer spending."
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