What happens when a circus buys a town? The small community of Nipton, Calif., is living through the experiment.
In early 2022, along came an unusual buyer. Spiegelworld, a Las Vegas-based theater company known for adult-themed acrobatic performances, quietly acquired Nipton for more than $2.5 million in cash.The company is best known for its “unapologetically raunchy” shows on the Las Vegas Strip, including one called “Absinthe” at Caesars Palace, an old-timey spectacle featuring scantily-clad performers in a small tent space.
In the months since owning Nipton, Spiegelworld has had to contend with the complicated reality of governing a town. The company and its employees have cleaned up 250 tons of debris, tangled with electrical and septic-tank snafus and met Nipton’s quirky, longtime residents.Ross Mollison, Spiegelworld’s Australian founder, isn’t concerned about his lack of town-managing experience, and plans to make Nipton the base of the company’s “global operations.
A cannabis company bought the town in 2017, with financing from Ms. Lang, and hoped to turn it into an event space for Instagram influencers to showcase marijuana products. Eventually the company stopped making payments, and Ms. Lang says she had to foreclose. She put the town back on the market in early 2021 for $2.75 million and drew interest from a grab bag of potential buyers.That is perhaps why, when a circus made an overture, she didn’t find the offer strange. “They have their own way of doing things,” she says. “They love Nipton.”
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